Good Brands Make a Move, but Great Brands Plan for the Response
A race car driver can go incredibly fast and still crash if they only focus on what is directly ahead.
ChatGPT is all the rage. While we believe AI can’t speak for people, we’re excited about the potential for utilizing this technology as a catalyst in our efforts to listen to people, build empathy, and help brands make the most meaningful connections possible with their audiences. Without further ado, here's our first take on ChatGPT:
A race car driver can go incredibly fast and still crash if they only focus on what is directly ahead.
Tracking studies are among the most valuable tools a business can have, but the word “tracking” undersells their potential.