ChatGPT is all the rage. While we believe AI can’t speak for people, we’re excited about the potential for utilizing this technology as a catalyst in our efforts to listen to people, build empathy, and help brands make the most meaningful connections possible with their audiences. Without further ado, here's our first take on ChatGPT:
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Tracking studies are among the most valuable tools a business can have, but the word “tracking” undersells their potential.
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There is no shortage of brand philosophies and frameworks -- some grounded in evidence, others not. At Bovitz, analytics and insights are in our...
Manoj Alipuria
