5 min read
The pandemic, global supply chain issues, inflation, and technology advancements have dramatically changed the way we shop at retail. And with all the change, finding the next hidden gem that could transform and evolve shopping for your brand at...
Read More
2 min read
Is your fridge too warm? In the UK, the average refrigerator is set two degrees Celsius or 3.6 degrees Fahrenheit too warm according to the climate...
2 min read
Consumers desire experiences that are personally relevant, uniquely intimate like a friendship, and plain old fun. Easier said than done. Creating a...
3 min read
Does Obsession with Purpose Harm Profit? MarketingWeek recently published an article about a major Unilever investor, fund manager Terry Smith, who...
1 min read
At Bovitz, we believe in brands that put people first, placing people’s needs hand in hand with profit goals. Accordingly, shoutout to Twig, a new...
1 min read
While digital influencers often feed our many and sometimes overly consumptive habits, there is an emerging TikTok trend that is doing quite the...
2 min read
On a recent Spring-like afternoon, inspiration hit us as we were out and about. An aha moment about beverage packaging, being People First, and...
ChatGPT is all the rage. While we believe AI can’t speak for people, we’re excited about the potential for utilizing this technology as a catalyst...
