--- title: Bovitzinc Blog | Bovitz description: Test --- [![bovitz-logo-fullcolor](https://info.bovitzinc.com/hs-fs/hubfs/Bovitz%20Blog%202024/bovitz-logo-fullcolor.png?width=800&height=120&name=bovitz-logo-fullcolor.png) ![bovitz-logo-fullcolor](https://info.bovitzinc.com/hs-fs/hubfs/Bovitz%20Blog%202024/bovitz-logo-fullcolor.png?width=800&height=120&name=bovitz-logo-fullcolor.png)](https://www.bovitzinc.com/index.php) - [CONTACT](https://www.bovitzinc.com/contact/) - [CONTACT](https://www.bovitzinc.com/contact/) - [Home](https://www.bovitzinc.com/) - [About](https://www.bovitzinc.com/about/) - [Expertise](https://www.bovitzinc.com/expertise/) - [Capabilities](https://www.bovitzinc.com/capabilities/) - [Work](https://www.bovitzinc.com/case-studies/) - [Perspectives](https://info.bovitzinc.com/) - [Contact](https://www.bovitzinc.com/contact/) - [*LinkedIn*](https://www.linkedin.com/company/bovitz-inc-/) [![](https://info.bovitzinc.com/hubfs/back%20to%20school-1.jpg)](https://info.bovitzinc.com/september-changes-more-than-the-weather.-it-changes-what-research-finds-and-what-marketing-should-say) 3 min read #### [September Changes More Than the Weather. It Changes What Research Finds, and What Marketing Should Say](https://info.bovitzinc.com/september-changes-more-than-the-weather.-it-changes-what-research-finds-and-what-marketing-should-say) ![Picture of Bovitz](https://info.bovitzinc.com/hs-fs/hubfs/ObsessedWithHumanity-favicon.png?width=30&name=ObsessedWithHumanity-favicon.png) [Bovitz:](https://info.bovitzinc.com/author/bovitiz) Summer's over, and school's back in session. Aside from swapping shorts for jeans, something else shifts too: our routines, our priorities, our behavior. [Read More](https://info.bovitzinc.com/september-changes-more-than-the-weather.-it-changes-what-research-finds-and-what-marketing-should-say) [![](https://info.bovitzinc.com/hubfs/IMG_6907.jpeg)](https://info.bovitzinc.com/what-the-world-cup-taught-me-about-belonging) 1 min read #### [What the World Cup Taught Me About Belonging](https://info.bovitzinc.com/what-the-world-cup-taught-me-about-belonging) ![Picture of Bovitz](https://info.bovitzinc.com/hs-fs/hubfs/ObsessedWithHumanity-favicon.png?width=30&name=ObsessedWithHumanity-favicon.png) [Bovitz](https://info.bovitzinc.com/author/bovitiz): A few weeks after attending a World Cup match, one of our team members found themselves reflecting on an unexpected lesson. What began as an... [Read More](https://info.bovitzinc.com/what-the-world-cup-taught-me-about-belonging) [![](https://info.bovitzinc.com/hubfs/growth2.jpg)](https://info.bovitzinc.com/what-comes-after-ai) 3 min read #### [What Comes After AI](https://info.bovitzinc.com/what-comes-after-ai) ![Picture of Bovitz](https://info.bovitzinc.com/hs-fs/hubfs/ObsessedWithHumanity-favicon.png?width=30&name=ObsessedWithHumanity-favicon.png) [Bovitz](https://info.bovitzinc.com/author/bovitiz): What comes after AI isn't another breakthrough in technology. [Read More](https://info.bovitzinc.com/what-comes-after-ai) [![](https://info.bovitzinc.com/hubfs/rivine.jpg)](https://info.bovitzinc.com/this-was-never-really-a-series-about-ai) 3 min read #### [This Was Never Really a Series About AI](https://info.bovitzinc.com/this-was-never-really-a-series-about-ai) ![Picture of Bovitz](https://info.bovitzinc.com/hs-fs/hubfs/ObsessedWithHumanity-favicon.png?width=30&name=ObsessedWithHumanity-favicon.png) [Bovitz](https://info.bovitzinc.com/author/bovitiz): Seven weeks ago, we launched this series because we kept hearing the same conversation about AI. There was no shortage of excitement, urgency, or... [Read More](https://info.bovitzinc.com/this-was-never-really-a-series-about-ai) [![](https://info.bovitzinc.com/hubfs/image-2.png)](https://info.bovitzinc.com/the-hero-with-a-thousand-faces-synthetic-data-the-illusion-of-precision-and-the-role-of-intuitional-knowledge) 7 min read #### [The Hero with a Thousand Faces: Synthetic Data, the Illusion of Precision, and the Role of Intuitional Knowledge](https://info.bovitzinc.com/the-hero-with-a-thousand-faces-synthetic-data-the-illusion-of-precision-and-the-role-of-intuitional-knowledge) ![Picture of Bovitz](https://info.bovitzinc.com/hs-fs/hubfs/ObsessedWithHumanity-favicon.png?width=30&name=ObsessedWithHumanity-favicon.png) [Bovitz](https://info.bovitzinc.com/author/bovitiz): Image from: https://commons.wikimedia.org/wiki/File:Sonnenblume\_Nahaufnahme\_H%C3%BCllkelch.JPG [Read More](https://info.bovitzinc.com/the-hero-with-a-thousand-faces-synthetic-data-the-illusion-of-precision-and-the-role-of-intuitional-knowledge) 4 min read #### [The Curse of Knowledge, the Art of Prompting, and a Renaissance for the Humanities](https://info.bovitzinc.com/the-curse-of-knowledge-the-art-of-prompting-and-a-renaissance-for-the-humanities) ![Picture of Bovitz](https://info.bovitzinc.com/hs-fs/hubfs/ObsessedWithHumanity-favicon.png?width=30&name=ObsessedWithHumanity-favicon.png) [Bovitz](https://info.bovitzinc.com/author/bovitiz): Over the past five weeks, we've examined how AI works, where it breaks, and what separates organizations that use it well from those that simply use... [Read More](https://info.bovitzinc.com/the-curse-of-knowledge-the-art-of-prompting-and-a-renaissance-for-the-humanities) 2 min read #### [Where AI Thrives and Why That Changes Everything Around It](https://info.bovitzinc.com/where-ai-thrives-and-why-that-changes-everything-around-it) ![Picture of Bovitz](https://info.bovitzinc.com/hs-fs/hubfs/ObsessedWithHumanity-favicon.png?width=30&name=ObsessedWithHumanity-favicon.png) [Bovitz](https://info.bovitzinc.com/author/bovitiz): For the past month, we have focused on the disciplines AI requires: rigorous prompting, interpretive judgment, multiple perspectives, and human... [Read More](https://info.bovitzinc.com/where-ai-thrives-and-why-that-changes-everything-around-it) 4 min read #### [The Difference Between Using AI and Using It Well](https://info.bovitzinc.com/the-difference-between-using-ai-and-using-it-well) ![Picture of Bovitz](https://info.bovitzinc.com/hs-fs/hubfs/ObsessedWithHumanity-favicon.png?width=30&name=ObsessedWithHumanity-favicon.png) [Bovitz](https://info.bovitzinc.com/author/bovitiz): We believe that AI is a colleague not a software tool with all the answers. The software is powerful, but it needs you. It’s a collaboration tool. It... [Read More](https://info.bovitzinc.com/the-difference-between-using-ai-and-using-it-well) 5 min read #### [PATTERN RECOGNITION IS NOT DECISION-MAKING](https://info.bovitzinc.com/pattern-recognition-is-not-decision-making) ![Picture of Bovitz](https://info.bovitzinc.com/hs-fs/hubfs/ObsessedWithHumanity-favicon.png?width=30&name=ObsessedWithHumanity-favicon.png) [Bovitz](https://info.bovitzinc.com/author/bovitiz): AI is extraordinarily good at telling you what happened. A skilled analyst tells you what happens next. That distinction is the whole game. [Read More](https://info.bovitzinc.com/pattern-recognition-is-not-decision-making) 4 min read #### [Whoever Writes the Prompt Picks the Strategy](https://info.bovitzinc.com/whoever-writes-the-prompt-picks-the-strategy) ![Picture of Bovitz](https://info.bovitzinc.com/hs-fs/hubfs/ObsessedWithHumanity-favicon.png?width=30&name=ObsessedWithHumanity-favicon.png) [Bovitz](https://info.bovitzinc.com/author/bovitiz): Most companies still think AI is showing them what the data says. But, it is not. It is showing them what the prompt asked it to prioritize. 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